Aura travels to Eindhoven

As the title says, Ethan and I are now residents of Eindhoven, a city in the Netherlands. A bit of a ways from Pittsburgh for sure. We’re here as part of an exchange program with their ID department which I am tremendously pumped for!

What this also means is that Aura is not hitting the shelves any time soon. However, as many of you know, the Dutch truly define ‘bike culture’, as everyone from young children to the old and wrinkly ride bicycles. As such, being here in the Netherlands as well as attending TU/e will give us some great insights in how to push our design further, something we are definitely looking forward too.

The shot above is looking out my window, not much to look at but hey…

In summary, we are still looking into avenues of production, but are still refining and developing our concept to a level above and beyond the Aura you know of now. I’m excited, and I hope you are too!